Privacy Policy

Zen Boutique Privacy Policy

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase.

Personal Information We Collect

When you visit the Site, certain information about your device is automatically gathered. This may include details such as your web browser, IP address, time zone, and cookies installed on your device. We also collect information about the pages or products you view, the websites or search terms that directed you to the Site, and how you interact with it. This automatically collected data is referred to as Device Information.

We collect Device Information using technologies such as:

• Cookies: Small data files stored on your device that often contain an anonymous unique identifier. More information about cookies and how to disable them can be found at http://www.allaboutcookies.org

• Log files: These record activity on the Site, including your IP address, browser type, internet service provider, referring/exit pages, and timestamps.

• Web beacons, tags, and pixels: Electronic tools used to monitor how users browse the Site.

When you make or attempt to make a purchase, we collect certain personal details such as your name, billing and shipping addresses, payment information (including credit card details), email address, and phone number. This is referred to as Order Information.

Throughout this policy, Personal Information includes both Device Information and Order Information.

How We Use Your Personal Information

Zen Boutique uses Order Information primarily to process and fulfill orders placed through the Site, including payment processing, shipping arrangements, invoices, and order confirmations.

Additionally, this information may be used to:

• Communicate with you

• Detect and prevent potential fraud or risk

• Provide updates, promotions, or marketing communications aligned with your preferences

Device Information is used mainly to improve security, identify potential risks (especially via IP address), enhance website functionality, analyze user behavior, and evaluate marketing effectiveness.

Sharing Your Personal Information

We share Personal Information with trusted third parties who help operate our business and services. For example:

• We use Shopify to power our online store (see Shopify’s privacy practices at https://www.shopify.com/legal/privacy).

• We use Google Analytics to better understand how customers interact with the Site (privacy details at https://www.google.com/intl/en/policies/privacy/). You can opt out via https://tools.google.com/dlpage/gaoptout.

We may also disclose Personal Information when required to comply with legal obligations, respond to lawful requests such as subpoenas or warrants, or protect our rights.

Behavioral Advertising

Your Personal Information may be used to provide targeted advertisements or marketing communications that may interest you. To learn more about how targeted advertising works, visit the Network Advertising Initiative at:

http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can also opt out of certain advertising services through the Digital Advertising Alliance portal:

http://optout.aboutads.info/

Do Not Track

Please note that our Site does not change its data collection practices when a “Do Not Track” browser signal is received.

Data Retention

When you place an order through the Site, we retain your Order Information for our records unless you request that we delete it.

Policy Updates

This Privacy Policy may be updated periodically to reflect operational, legal, or regulatory changes, or adjustments to our practices.